Neuto AI Blog

WDIS AI-ML Series: Module 1 Lesson 3: When to apply Rule Based Vs ML vs DL

I am sure when you complete the series, you will start looking at every problem through the lens of Machine Learning. This is what many companies or tech teams are doing. They are applying Machine learning for the sake of it. Some wise person rightly said, “When you have a hammer in your hand everything around you will appear as a nail”.

Marketing Analytics: How to calculate Customer LifeTime Value (CLTV)

Discover the ever so tricky science behind the biggest unsolved challenge of Marketing

A/B Testing: Hypothesis Testing for Product Management (Part I)

‘By doing X (experiment detail) will help users achieve Y (What value does user get out of it — informed by your user problem) and thus will have a% impact on metric b in Z days’.

Monetization: Product pricing for startups

Getting pricing right is as important, if not more, as it is to get the product right. Pricing separates a self funded firm from an investor dependent firm. The startups that are able to get their pricing strategy at the center stage early on will end up surviving this new age of value investing

Growth: Reactivated users — A growth opportunity

Acquisition with habit oriented engagement and compelling retention strategy fuels true product growth.

Monetization: SaaS subscription pricing and packaging

Pricing is not set in stone, it is in motion — Keep iterating and identifying the changes. Run A/B test and keep incorporating the learning in the product, price, and packaging.