Monetization: Price is right — Monetization strategy (Part III)
Pricing is an iterative process. Best way to get it right is to keep doing qualitative research, quantitative analysis, and roll out A/B testing to confirm your hypothesis.
A/B Testing : How to calculate sample size before launching your test
“How long are we planning to run the test? Do we have a significance yet?”. This is not an unusual situation. In fact all product managers run into this issue.
Metrics: Twyman’s law - Any figure that looks interesting or different is usually wrong
The more unusual or interesting the data, the more likely they are to have been the result of an error of one kind or another
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